LGA: The Power of a Grandmother’s Letter

Here is a great letter that Anton Georgiou, our lone Liberal Democrat Councillor in the London Borough of Brent, is delivering from his Grandma to targeted residents in his community to tackle fake news on vaccinations.

Well done Anton, and thank your Grandma for joining the campaign. It proves Councillors have a key role in keeping residents fully informed at this difficult time.

The ‘Nanna letter’ as it is sometimes called has been used elsewhere and goes the show the power of understanding how residents react to different voices delivering a message.

Although our colleagues in Scotland are not covered by the LGA, we wanted to share such a fantastic innovation and hopefully offer some inspiration.

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